Posts Tagged: free labor

Tiziana Terranova, “Free Labor”

Tiziana Terranova, “Free Labor: Producing Culture for the Digital Economy” Intro NetSlaves + volunteers of AOL case – necessary backlash against the glamorization of digital labor “The NetSlaves are not simply a typical form of labor on the Internet; they

Tiziana Terranova, “Free Labor”

Tiziana Terranova, “Free Labor: Producing Culture for the Digital Economy” Intro NetSlaves + volunteers of AOL case – necessary backlash against the glamorization of digital labor “The NetSlaves are not simply a typical form of labor on the Internet; they

Adam Arvidsson, “Brands: A Critical Perspective”

Adam Arvidsson, “Brands: A Critical Perspective,” Journal of Consumer Culture, Vol. 5(2): 235-258, 2005. Intro Value of brands in case of Martha Stewart “it is meaning-making activity of consumers that forms the basis of brand value”(237). Douglas Holt: “postmodern brand

Adam Arvidsson, “Brands: A Critical Perspective”

Adam Arvidsson, “Brands: A Critical Perspective,” Journal of Consumer Culture, Vol. 5(2): 235-258, 2005. Intro Value of brands in case of Martha Stewart “it is meaning-making activity of consumers that forms the basis of brand value”(237). Douglas Holt: “postmodern brand